Find the content that still converts
Review which historical assets still drive purchases. Retain effective conversion segments, introduce new openings and scenarios for the same audience, then validate performance.
Growth Methods
FDE / GROWTH METHOD
Understand purchase needs before deciding what content to make.
For existing-product revival, breakout products and new-product testing, retain effective content and use small tests to find the next direction.
FDE / Growth Methods
Key frames from historical TikTok / Instagram reference videos
Key frames from historical TikTok / Instagram reference videos Three tasks, three starting points
Decide which audience to win first
Identify opportunities competitors leave open. Learn from content for the same audience and combine differentiated openings with product-specific evidence.
Align the opening with the reason to buy
Use small batches to choose directions. When a signal appears, trace its source, create variants and test again, tracking clicks, sales and refunds together.
Turn one successful practice into a method you can reuse
- Analyze
Extract audiences, scenarios, selling points and supporting shots. Distinguish what attracts clicks from what drives purchases.
- Combine
Connect product facts to validated structures. Keep the core buying reason while adapting openings and scenarios.
- Produce
Generate scripts, storyboards and assets in batches, then publish after operations review.
- Feed back
Record test results and leave effective segments, master templates and selection rules with the business.
One product, more audiences and scenarios
Keep the bedside table itself while varying decor styles and presentation. Group audiences by taste and needs, combine styles, props and copy, then test who is more likely to click and buy.
Business changes reported in case feedback
60 → 10 people
AI workflows support the existing filming, creative production and editing work.
+50%
Sales growth disclosed in the case materials.
From project case feedback. Staffing and sales growth were reported separately and are not uniform outcomes for every project.